We run high-converting Google Ads and PPC campaigns for law firms that want immediate visibility, qualified leads, and consistent case generation. Here’s a selection of our recent PPC results. These are just a few examples. Contact us to start driving high-value cases with paid search.
When this Atlanta-based defense firm partnered with Law Lifters, their ad spend was high but conversions were minimal. We completely rebuilt their Google Ads structure — introducing single-keyword ad groups, location filters, and customized landing pages tailored to high-intent searchers. Every ad copy was crafted to reflect urgency and trust, helping convert calls and form submissions faster.
The optimized setup resulted in a 64% reduction in cost per lead, a 3.5x higher conversion rate, and a steady flow of consultations from Google Search and Local Services Ads. Our strategic retargeting ensured no potential client slipped away without a second touchpoint.
This Denver-based firm wanted instant visibility in a market dominated by long-standing competitors. Law Lifters launched a data-driven PPC campaign focusing on accident-related keywords and call extensions to attract high-value cases. We continuously tested ad creatives, location bids, and mobile optimizations to stretch every advertising dollar.
Within three months, the campaign generated a 220% increase in phone calls, 30% lower CPC, and a clear lead-to-client conversion tracking system. Our focus on transparency and data allowed the firm to scale ad spend confidently while maintaining profitability.
An immigration practice in Toronto struggled with ad fatigue and wasted clicks. Law Lifters stepped in to revamp their PPC campaigns with audience segmentation, keyword match adjustments, and negative keyword filtering. We implemented call-only campaigns for quick consultations and high-intent users seeking urgent visa services.
The changes resulted in a 52% boost in qualified clicks, 20% higher ad relevance score, and consistent first-position placement for priority keywords like “express entry lawyer” and “student visa attorney.” With improved targeting, the firm doubled monthly leads without raising ad spend.
This firm wanted to reach families searching for trust and estate lawyers in their city. Law Lifters designed a PPC funnel that blended awareness, remarketing, and conversion-focused search ads. Custom landing pages, persuasive call-to-actions, and emotion-driven ad copy helped turn cold traffic into booked consultations.
The campaign achieved a 4.1% average CTR, consistent top ad position, and a 170% increase in monthly inquiries. The strategic retargeting sequence nurtured undecided visitors, ultimately lowering the cost per acquisition by 35%.
Our PPC and Google ads portfolio is only one part of what we do. Law Lifters also delivers a complete range of other law firm marketing services designed specifically for legal professionals. Explore the rest of our offerings below.
Boost your firm’s visibility with data-driven SEO that helps clients find you faster and more easily.
Build a strong, credible brand identity that reflects your firm’s values and creates lasting trust.
